Advertising Techniques - Vocabulary/synonyms  Q Book

Advertising Techniques - Vocabulary/synonyms Q Book

University - Professional Development

10 Qs

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Advertising Techniques - Vocabulary/synonyms  Q Book

Advertising Techniques - Vocabulary/synonyms Q Book

Assessment

Quiz

English

University - Professional Development

Medium

CCSS
L.11-12.6, RI.9-10.4, L.5.5C

+9

Standards-aligned

Created by

EL Lazzaro

Used 3+ times

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10 questions

Show all answers

1.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

I don't like negative advertising. I can't understand its APPEAL.

attraction

title

product

Tags

CCSS.L.5.5C

2.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

This BRAND of toothpaste is the best one on the market.

design

management

kind

Tags

CCSS.RL.11-12.4

3.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

The ad CAMPAIGN was expensive, but it didn't produce great results.

promotion

sample

poster

Tags

CCSS.L.11-12.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.8.2D

CCSS.W.9-10.2D

4.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

Many ads CLAIM that have fantastic benefits, but don't give any proof.

imagine

state

suppose

Tags

CCSS.L.11-12.6

CCSS.L.8.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.9-10.2D

5.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

We need to come up with a JINGLE that people will like and sing along to.

concept

message

song

Tags

CCSS.L.11-12.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.8.2D

CCSS.W.9-10.2D

6.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

Everyone wore T-shirts showing the company's new LOGO of a jumping tiger.

product

design

example

Tags

CCSS.L.11-12.6

CCSS.L.8.6

CCSS.L.9-10.6

CCSS.W.11-12.2D

CCSS.W.9-10.2D

7.

MULTIPLE SELECT QUESTION

20 sec • 1 pt

That company won the award for the most MEMORABLE ad of the year. People were still talking about it months afterwards.

current

unforgettable

exciting

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