MKT 4.01, 4.02, & 4.03 Quiz

MKT 4.01, 4.02, & 4.03 Quiz

9th - 12th Grade

20 Qs

quiz-placeholder

Similar activities

Marketing 4 P's

Marketing 4 P's

9th - 12th Grade

20 Qs

Marketing Functions- Mk-001

Marketing Functions- Mk-001

9th - 12th Grade

15 Qs

SEM Ch 5 Vocab

SEM Ch 5 Vocab

9th - 12th Grade

21 Qs

Quarter 1 Test

Quarter 1 Test

9th - 10th Grade

20 Qs

Higher Business Management Marketing Revision

Higher Business Management Marketing Revision

KG - University

20 Qs

#031 4.05 Operating Costs Quizizz

#031 4.05 Operating Costs Quizizz

9th Grade

17 Qs

Marketing

Marketing

9th - 12th Grade

19 Qs

Pricing Strategy

Pricing Strategy

9th - 12th Grade

15 Qs

MKT 4.01, 4.02, & 4.03 Quiz

MKT 4.01, 4.02, & 4.03 Quiz

Assessment

Quiz

Other

9th - 12th Grade

Medium

Created by

Olivia Tarnowski

Used 59+ times

FREE Resource

20 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The determination of an exchange price acceptable to both the buyer and the seller of a

product is called

pricing

product decision

place decision

promotion decision

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A buyer is willing to pay $9.99 for a product. If the seller is willing to accept that amount, then $9.99 is

the

demand

value

markdown

exchange price

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Sellers must carefully set prices so that buyers feel they are receiving __________ value for their money.

no

little

minimum

optimum

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

With what do many customers associate price?

quality

discounts

comfort

location

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Can pricing affect a business’s image?

Yes; a business with low prices may have a discount image.

Yes; a business with low prices will have a prestigious image.

No; pricing does not affect a business’s image.

No; pricing affects only selling and customer decisions.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which area of promotion will pricing affect?

Choice of transportation channels

Advertising budget

Where the product is offered

Materials used in production

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Covering costs is a pricing objective related to

profitability

sales

competition

image

Create a free account and access millions of resources

Create resources
Host any resource
Get auto-graded reports
or continue with
Microsoft
Apple
Others
By signing up, you agree to our Terms of Service & Privacy Policy
Already have an account?