strategic management

strategic management

University

20 Qs

quiz-placeholder

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CHAPTER 7

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strategic management

strategic management

Assessment

Quiz

Education

University

Medium

Created by

Aarrav Bajaj

Used 1K+ times

FREE Resource

20 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which of the following is NOT part of a company's macro-environment?
The company's resource strengths, weaknesses and competitive capabilities.
Economic factors.
Political and Socio-Cultural factors.
Technological factors and Legal conditions.

2.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

The most widely used tool for diagnosing the principle competitive pressures in a market is the:
SWOT.
Competitor Profiling.
Five Forces Model.
Market analysis.

3.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which of the following is generally NOT considered a barrier to entry?
The reaction of incumbent firms to rapid market growth.
Strong brand preferences and a high degree of customer loyalty.
High capital requirements and restrictive government policies.
Strong “network effects” in customer demand.

4.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

A company’s strategic plan:
maps out the company’s history.
links the company’s financial targets to control mechanisms.
outlines the competitive moves and approaches to be used in achieving the desired business results.
all of these.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A company’s strategic plan:

links the company’s financial targets to control mechanisms.

maps out the company’s history.

outlines the competitive moves and approaches to be used in achieving the desired business results

All the above

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Strategic planning is....

Long term planning

Short term planning

General planning

Seasonal planning

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is NOT a part of Porters 5 forces?

Bargaining power of Suppliers

Threat of New entrants

Bargaining power of customers

Financial threat

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