Marketing personas
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Marketing personas
Quiz
•
Business
•
University
•
Hard
Belem marketing
Used 5+ times
FREE Resource
8 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
As personas mais fiáveis são as criadas com informação do CRM
Verdadeiro
Falso
2.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Cada conteúdo deve ser pensado para apenas uma das minhas personas
Verdadeiro
Falso
3.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Cada empresa habitualmente define
Apenas 1 persona
1-2 personas
5-10 personas
Pelo menos 15 personas
4.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Cinco boas entrevistas darão origem a
10 personas
5 personas
1 ou 2 personas
0 personas (são precisas 15 entr. por persona)
5.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
A forma mais eficaz para desenvolver personas é com um questionário de perguntas fechadas
Verdadeiro
Falso
6.
MULTIPLE SELECT QUESTION
10 sec • 1 pt
Posso desenvolver personas entrevistando … Selecione todas as corretas
Vendedores
Gestores de clientes
Clientes potenciais
Clientes atuais
7.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
O google analytics permite-me desenvolver personas.
Verdadeiro
Falso
8.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
Quais as empresas que têm habitualmente mais personas?
As empresas grandes
As empresas pequenas
Empresas grandes ou pequenas
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