Strategic management

Strategic management

University

33 Qs

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Strategic management

Strategic management

Assessment

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University

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Created by

Emerline Henry

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33 questions

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1.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

What managers do in internal analysis?

Identify mission
Environmental scanning
Assessing organization resources
Evaluate strategies

2.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

What is the last step of the Strategic Management Process?

Formulating Strategies
Implementing Strategies
Evaluating Results
Evaluating Weakness

3.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

Media Image

What is the meaning of backward vertical integration? 

Organization becomes its own supplier
Organization becomes its own distributor
Organization becomes its own seller
Organization becomes its own buyer

4.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

Media Image

Base on this image (Facebook&Instagram), what is the type of growth strategy being use?

Related Diversification
Horizontal Integration
Concentration
Vertical Integration

5.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

What will be the factor for an organization to have if they want to obtain Competitive Advantage?

Excellent Quality of Product
Higher Profit
Lesser innovation
Bad customer service

6.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

Which of the below is not in the 5 forces model?

Bargaining power of suppliers
Bargaining power of buyers
Threat of new innovation
Threat of new entrants

7.

MULTIPLE CHOICE QUESTION

15 mins • 1 pt

The _________ answers the question “What do we want to accomplish?”, whereas ________ answers the question “Why do we exist?”

Vision statement; mission statement

Short-term objectives; long term objectives

Objectives; strategies

Vision statement; Goals

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