Economic utilities

To stay in business, businesses offer products that provides;

• low utility

• standard utility

• significant utility

• no utility

which one isn't a type of utility

• Form Utility and Task Utility

• Time Utility

• Possession Utility

• work utility

What does tangible mean?

• can be noticed by the 5 senses

• can not be noticed by the 5 senses

Time utility is

• the right location for products on the shelf, in the showroom, at the warehouse, etc.

• the usefulness created when products are made available at the time they are needed or wanted by consumers.

• selling the product or transferring the product’s ownership.

Place utility

• Involves selling the product or transferring the product’s ownership.

• is the right location for products on the shelf, in the showroom, at the warehouse.

• is Selling the product or transferring the product’s ownership.

• The usefulness created when ownership of a product.

possession utility is selling the product or transferring the product’s ownership.

• True

• False

How does marketing influence utility

• causes it to speed up

• By providing information

• by withholding information

• causes it to sell better.

Marketers can directly create a

• time, place, and possession utility

• time, people, and place

• person, place, or thing.

Marketers pay attention to and address whatever is

• infesting their company

• causing people to buy more products

• destroying their money

• holding product users back from making a purchase

Marketing is about

• providing information

• about making connections between products and its users.