Identifying Persuasive Strategies in Use

Identify Persuasive Strategies

Identify which persuasive strategy is used in each persuasive text.

Appeal to logic and reasoning
- use numbers, facts, and statistics
- quote experts
- define key terms

Logos

Appeal to emotions and feelings
- creates emotional response
- accept based on how it makes you feel
- fear, love, guilt, joy, etc.

Pathos

Appeal to credibility
- use writer's/celebrity's trustworthiness
- Credible sources
- Attention to detail (no errors)

Ethos

Multiple Choice

What is the main strategy that this ad uses?

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this ad uses?

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this ad uses?

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this text uses?

According to marine biologists at Monash University, using reusable water bottles keeps harmful plastic out of our oceans.

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this text uses?

"Did you know recycling a single aluminium can saves enough energy to run a TV for 3 hours?"

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this text uses?

Our school's recycling program won a national award for reducing waste!

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this text uses?

A 2023 report by the National Geographic Society found that over 2 million plastic bottles are sold globally every minute.

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this text uses?

"Wouldn't it be amazing to save a group of adorable panda cubs by supporting conservation efforts?"

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this text uses?

"As the student council president, I understand the importance of listening to everyone's voice."

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this text uses?

This new fruit juice isn't just good; it's like a party for your taste buds!

• Logos

• Pathos

• Ethos

Multiple Choice

What is the main strategy that this text uses?

Imagine walking past lonely animals every day at the shelter, their eyes filled with hope and longing for a loving home.

• Logos

• Pathos

• Ethos