Social Media Marketing Review 2024

Front

In this type of marketing, you are communicating interactively or two way, customers find you online, and the content is to entertain and/or educate.

Back

Inbound Marketing

Front

In this type of marketing, you are communicating one-way; use print, tv, radio, banners; rarely entertains or educates.

Back

Outbound Marketing

Front

Your friend leaves their social media platform open on their computer while they go to the bathroom. You decide to look at it and take pictures of some of their conversations with others. This is an example of which type of issue?

Back

Ethical Issue

Front

You or someone you know is a social media influencer and the post something negative and incorrect about a famous person. This is an example of which type of issue?

Back

Legal Issue

Front

You are a Social Media Director for a business and your team has been working on responding to posts from customers without policies, procedures or training. This is an example of which type of issue?

Back

Risks

Front

You are a Social Media Director for a business and some of your job responsibilities is to follow current trends, provide customer feedback and connect with consumers. This is an example of which type of issue?

Back

Real-Time Issue

Front

Deciding which social media platform is most relevant for your target audience when selling a pair of Nike tennis shoes is which part of the marketing mix?

Back

Place

Front

Many times developers use data and feedback to determine what changes a product or service require in order to maintain consumers interest. This is which part of the marketing mix?

Back

Product

Front

Looking at the specifics, such as demographics, of the consumer to determine how to reach a consumer. This is which part of the marketing mix?

Back

People

Front

Using a variety of strategies to inform, educate, and sell a product or idea based on the consumer's needs and wants, is which part of the marketing mix?

Back

Promotion