Principles of Marketing: Semester Exam Review

Flashcard
•
Business
•
9th - 12th Grade
•
Hard
Wayground Content
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50 questions
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1.
FLASHCARD QUESTION
Front
Which of the following businesses is directly involved in marketing? a freight office, a law office, a bank, all of the above businesses are directly involved in marketing
Back
a freight office
2.
FLASHCARD QUESTION
Front
This marketing function provides security for products, personnel, and customers.
Back
risk management
3.
FLASHCARD QUESTION
Front
Exchanging products or services with others by agreeing on their values is known as
Back
bartering
4.
FLASHCARD QUESTION
Front
A location where people bring products to be conveniently exchanged is a
Back
central market
5.
FLASHCARD QUESTION
Front
Businesses that use the marketing concept
Back
use marketing to identify and understand its customers.
6.
FLASHCARD QUESTION
Front
Marketing can: increase international trade, help consumers make better decisions, improve the standard of living, or all of these?
Back
all of these.
7.
FLASHCARD QUESTION
Front
An organized effort to influence a company by refusing to purchase its products is called a
Back
boycott
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