SWOT Flashcard

Front

What does the "S" in SWOT Analysis stand for?

Back

Strengths

Front

Which of the following best describes the purpose of identifying strengths in a SWOT Analysis? Options: To understand what the organization lacks, To leverage what the organization does well, To identify external factors affecting the organization, To find out what competitors are doing

Back

To leverage what the organization does well

Front

In SWOT Analysis, weaknesses are:

Back

Internal factors that the business needs to improve

Front

Which of the following is NOT a typical example of an opportunity in SWOT Analysis? A new international market opening up, A competitor going out of business, High employee turnover, Emerging technologies

Back

High employee turnover

Front

Threats in a SWOT Analysis refer to:

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External challenges that could cause problems

Front

How can a SWOT Matrix be applied in strategic planning?

Back

By matching strengths to opportunities and converting weaknesses and threats

Front

Identifying strengths in a SWOT Analysis helps an organization to:

Back

Understand its competitive advantage

Front

Which of the following questions is LEAST relevant when conducting a weaknesses analysis?
What areas need improvement to compete more effectively?
What resources does the organization lack?
What are the organization's most successful products?
Where is the organization at a disadvantage compared to competitors?

Back

What are the organization's most successful products?

Front

When evaluating opportunities, it is important to consider: How the organization's strengths can be used to take advantage of these opportunities

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How the organization's strengths can be used to take advantage of these opportunities

Front

A comprehensive threats assessment in SWOT Analysis should include:

Back

Both immediate and potential long-term threats