Pathways in Marketing Final

Front

Part of sports marketing includes actually marketing the team.

Back

True

Front

Branch of marketing that uses entertainers to promote or sell a brand or product.

Back

Entertainment Marketing

Front

Using an entertainer to "sell" a product is entertainment marketing.

Back

True

Front

Place where they hold organized events -concerts, conferences, athletic events, etc.

Back

venue

Front

Person involved in the LEGAL business of reselling tickets.

Back

Ticket Broker

Front

State Farm Arena is an example of a venue.

Back

True

Front

Person who acts as a business manager for athletes or entertainers is an

Back

agent

Front

A ticket window is an example of will-call.

Back

True

Front

Famous people's endorsement can help companies sell products.

Back

True

Front

Where tickets that have been paid for in advanced can be picked up

Back

Will-call