Sports & Entertainment Marketing

Front

Which of the following is not part of the marketing mix? professionals, price, promotion, product

Back

professionals

Front

The value of all goods and services produced in a country is known as:

Back

GDP

Front

This kind of marketing is not directed toward specific groups:

Back

mass marketing

Front

A target market is:

Back

potential customers with shared needs who have the desire and ability to buy a product

Front

A shoe repair shop is an example of:

Back

A service retailer

Front

An event such as the Super Bowl creates an economic impact on the host city or area.

Back

True

Front

The sports and entertainment is not very profitable in the United States.

Back

False

Front

The path a product takes from the producer to the consumer

Back

channel of distribution

Front

The study of the choices and decisions that affect making, distributing, and using goods and services

Back

economics

Front

The money left after all costs and expenses of a business are paid

Back

profit