7Ds of digital marketing video interactive learning

7Ds of digital marketing video interactive learning

Assessment

Interactive Video

Business

University

Medium

Created by

Lida Hujic

Used 6+ times

FREE Resource

4 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary purpose of the 7Ds of Digital Marketing framework?

To focus solely on social media marketing strategies.

To provide a holistic framework for effective digital marketing.

To exclusively manage website content and design.

To identify the most profitable digital platforms.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT considered a 'Digital Device' in the 7Ds framework?

Smartphone

Tablet

Facebook

Desktop

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are the three main categories of 'Digital Media' discussed in the framework?

Search, Social, and Email

Paid, Owned, and Earned

Websites, Apps, and PR

Customer profiles, Customer behaviors, and Customer value

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What two new 'Ds' were added to extend the original 5Ds framework?

Digital Data and Digital Technology

Digital Devices and Digital Platforms

Digital Goals and Digital Audiences

Digital Media and Digital Platforms