IKEA: From Furniture to Food

What is the origin of the name 'IKEA'?

• It is derived from a famous Swedish designer.

• It is a Swedish word for furniture.

• It is an acronym based on the founder's name and places.

• It is a combination of the words 'idea' and 'key'.

What was IKEA's initial business model?

• Selling assembled furniture in stores.

• Operating as a mail-order service.

• Running a chain of restaurants.

• Manufacturing electronics.

How did IKEA revolutionize the furniture industry?

• By offering luxury furniture at high prices.

• By using sustainable materials exclusively.

• By introducing flat-pack, unassembled furniture.

• By focusing solely on online sales.

What was a significant factor in IKEA's decision to sell food?

• To compete with local grocery stores.

• To keep customers in the store longer.

• To diversify their product range.

• To promote Swedish culture.

When were IKEA's Swedish meatballs introduced?

• In 1985.

• In 1975.

• In 2005.

• In 1995.

What controversy is associated with IKEA's environmental practices?

• Illegally sourcing wood from Russia.

• Using only recycled materials.

• Banning plastic in all products.

• Refusing to use renewable energy.

What was one of the scandals involving IKEA's food products?

• Serving expired food in their restaurants.

• Finding horse meat in their meatballs.

• Using genetically modified ingredients.

• Mislabeling vegan products.

What modern trend has IKEA embraced in its food offerings?

• Organic-only menu.

• Exclusive meat-based dishes.

• Plant-based and insect cuisine.

• Traditional Swedish-only menu.

What innovative technology is used in IKEA's meatless meatballs?

• Biodegradable packaging.

• 3D printing.

• Cryogenic freezing.

• Nanotechnology.

What percentage of IKEA visitors come primarily for the food?

• 20%

• 30%

• 10%

• 40%