Understanding Black Friday Psychology

Understanding Black Friday Psychology

Assessment

Interactive Video

Business

9th - 12th Grade

Hard

Created by

Jennifer Brown

FREE Resource

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary reason people feel compelled to participate in Black Friday sales according to the in-group bias?

They want to save money.

They enjoy shopping.

They are influenced by advertisements.

They want to be part of a group.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does scarcity influence consumer behavior during Black Friday?

It decreases demand for products.

It increases the perceived value of products.

It makes products seem less valuable.

It has no effect on consumer behavior.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is urgency a crucial factor for retailers during Black Friday?

It encourages consumers to delay their purchases.

It allows them to sell products at a higher price.

It prompts consumers to make immediate purchasing decisions.

It reduces the number of shoppers in stores.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does FOMO stand for, and how does it affect Black Friday shopping?

Fear of Market Overload; it causes people to avoid crowded stores.

Fear of Missing Opportunities; it encourages people to save money.

Fear of Money Out; it makes people cautious about spending.

Fear of Missing Out; it drives people to shop to avoid missing deals.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does instant gratification impact consumer decisions during Black Friday?

It leads consumers to make impulsive purchases.

It encourages consumers to wait for better deals.

It makes consumers more patient.

It has no impact on consumer decisions.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the focus of businesses during Black Friday in terms of volume versus value?

Maintaining a balance between volume and value.

Increasing the volume of items sold.

Decreasing the volume of items sold.

Increasing the value of each item sold.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is Black Friday considered a practical time for shopping?

It is the only time retailers offer discounts.

It allows shoppers to complete their holiday shopping early.

It is less crowded than other shopping days.

It offers limited product selections.

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