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Subliminal Marketing Messages Quiz

Subliminal Marketing Messages Quiz

Assessment

Interactive Video

Business

9th - 10th Grade

Practice Problem

Hard

Created by

Jennifer Brown

FREE Resource

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the Amazon logo's arrow symbolize?

Amazon's global reach

Amazon's fast delivery service

Amazon's ability to provide everything from A to Z

Amazon's commitment to sustainability

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the outcome of James Vickery's experiment with subliminal messages?

It led to a boycott of the theater

It had no effect on sales

It decreased sales of Coca-Cola and popcorn

It increased sales of Coca-Cola and popcorn

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did exposure to the Apple logo affect consumers in a study?

It decreased their attention span

It made them more honest

It increased their creativity

It made them more aggressive

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What hidden message is found in the Baskin Robbins logo?

The word 'delicious'

The number 31, representing their flavors

A hidden ice cream cone

A smiley face

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the arrow in the FedEx logo represent?

The company's speed and efficiency

The company's global reach

The company's commitment to customer service

The company's environmental initiatives

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