Social Media Marketing Strategy Quiz

What percentage of the global population uses social media?

• 80%

• 70%

• 60%

• 50%

Which framework is recommended for setting social media marketing goals?

• SWOT

• SMART

• GROW

• PEST

What is a customer persona used for in social media marketing?

• To create advertisements

• To understand customer challenges

• To design websites

• To set prices

What is the purpose of a social media audit?

• To increase followers

• To monitor online channels and track brand mentions

• To design graphics

• To create content

Why is it important to choose the right social media platforms?

• To align with the target audience and industry

• To increase website traffic

• To save money

• To avoid competition

What should be included in a social media profile for optimization?

• Random images

• Complete profiles and consistent visuals

• Unrelated hashtags

• Personal opinions

What is the role of a content calendar in social media marketing?

• To design logos

• To track expenses

• To plan and schedule social media activities

• To hire employees

Why is it important to analyze social media metrics?

• To reduce content creation

• To assess the effectiveness of strategies

• To increase ad spend

• To avoid using analytics tools

What is a key benefit of maintaining a content calendar?

• Random content creation

• Higher employee turnover

• Consistent posting and organization

• Increased ad revenue

What is the main goal of a social media marketing strategy?

• To align online presence with business goals

• To entertain followers

• To create viral content

• To increase email subscribers