TED: How to write less but say more | Jim VandeHei

The video discusses the challenges of communication in a digital world, emphasizing the need for concise writing due to information overload. It highlights how technology has changed reading habits, leading to skimming rather than deep reading. The concept of 'smart brevity' is introduced as a solution to capture attention effectively. Practical tips for improving communication, such as focusing on the audience and keeping messages simple, are provided.

What new insight or understanding did you gain from this video?