The Case For Andy Warhol | The Art Assignment | PBS Digital Studios

The video explores Andy Warhol's life, from his early days in Pittsburgh to his rise as a pop art icon. It highlights his innovative techniques, such as silk screening, and his creation of the Factory, where he mass-produced art. Warhol's work often focused on consumer culture, fame, and the commodification of celebrities. He was a savvy businessman, forming Andy Warhol Enterprises and producing commissioned portraits. Warhol's legacy is profound, influencing contemporary artists and redefining the relationship between art and commerce.

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