Andrew Yang, a political newcomer, gained attention with his 'Yang Gang' hashtag and promise of a universal basic income (UBI) of $1000 per month for every American. He argued that UBI is essential to combat automation and income inequality. Despite earning debate spots and presenting himself as a relatable candidate with a focus on numbers and memes, Yang struggled to convert attention into primary success. His campaign slogan, 'MATH' (Make America Think Harder), highlighted his analytical approach. Supporters criticized media for limited coverage and debate time.

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