Interview with Terry Venables

The transcript discusses the increasing professionalization of coaches and managers in sports. It highlights the shift from informal practices, like playing golf, to a more tactical and specialized approach. Managers now need to be knowledgeable in various areas, including medical, financial, and media relations, to keep up with global standards. The importance of specialization is emphasized, as managers can no longer be 'Jacks of all trades.' The discussion also touches on the challenges faced by managers and the need for a professional attitude in dealing with media and other aspects of sports management.

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