VOICED : Luva de Pedreiro, las idas y vueltas del "mejor" influencer de fútbol

Irán Fejeira, known as Luba de Pedreiro, is a Brazilian internet sensation who gained fame by showcasing his soccer skills on social media platforms like Instagram, TikTok, and YouTube. With 40 million followers, he is Brazil's top sports influencer. His journey began in March 2021 when a TikTok video went viral, amassing 30 million views overnight. Born in Quijingue, Bahia, Fejeira now tours globally and represents Adidas. Despite initial struggles, he has formed friendships with football legends like Neymar and Ronaldinho. Recently, he announced a temporary break from video creation to regain personal peace.

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