VOICED : Vinexpo Asia: El mercado chino se ahoga

The video discusses the decline in wine consumption in China, which has fallen for the first time in a decade. Previously, China had surpassed France as the largest consumer of red wine. Factors such as new government policies and economic slowdown have contributed to this decline. Experts believe consumption will rebound, but not as strongly. French wines are now targeting emerging markets like India and Vietnam. The video also highlights cultural trends and China's significant wine production, positioning it as the fifth-largest producer globally.

¿Qué papel juegan los nuevos mercados emergentes como India y Vietnam en el futuro del vino francés?

¿Por qué se considera que el vino está pasando de moda en China?