China Sanctions Britons In Response To Western Criticism

The UK and EU have sanctioned Chinese officials for alleged human rights abuses in Xinjiang, which China denies, claiming it has not detained over a million people, mostly Muslim minorities. In response, Chinese state media has called for boycotts of companies like Nike and Burberry that have criticized these alleged abuses.

Which groups are primarily affected by the detentions in Xinjiang?

What companies have been called for boycotts by Chinese state media?