Modes of Management

The video discusses a theory by Cho (1991) on how managers analyze the external environment. It introduces four modes: undirected viewing, condition viewing, enacting mode, and formal search. Each mode varies in purpose and approach, from informal observation to systematic analysis, affecting decision-making and strategy development.

What is the undirected viewing approach in management?

How does the condition viewing approach differ from the undirected viewing approach?

Describe the enacting mode and its purpose in management.

What characterizes the formal search method in analyzing the external environment?

How do these four modes of viewing the external environment affect management decisions?