Apple CEO Cook Takes More Than 40% Pay Cut

Apple CEO Cook Takes More Than 40% Pay Cut

Assessment

Interactive Video

Business

University

Hard

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The video discusses Tim Cook's significant pay cut and its implications. Despite the reduction, Cook remains wealthy due to his long tenure and equity compensation at Apple. The focus is on maintaining good investor relations, especially after concerns about executive pay were raised at Apple's annual meeting. The board's response aims to address these concerns and ensure continued investor confidence.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Tim Cook's wealth impact his pay cut?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does equity play in the compensation of CEOs like Tim Cook?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors influence CEO compensation according to the text?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does maintaining a good relationship with investors matter for CEOs?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What concerns did investors express at the annual meeting?

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