Why Apple iPhone Sales Are Falling in China

The video discusses Apple's challenges in the Chinese market, where local vendors offer competitive, low-cost smartphones. It explores Apple's pricing strategy, particularly with the iPhone SE, and debates whether Apple should target high-end consumers or expand to a broader audience. The potential for market expansion in India is considered, highlighting cultural differences and price sensitivity. The video concludes with a reflection on Apple's innovation and product strategy, suggesting a need for more affordable product lines.

What factors are contributing to the decline of Apple's market share in China?

In what ways has the quality of local smartphone brands in China changed over time?

What are the implications of the iPhone SC for Apple's market positioning?

How does the average selling price of smartphones in China compare to that in India?

What strategies should Apple consider to improve its competitiveness in the Chinese market?