CLEAN : Distillery switches from spirits to sanitizer to fight coronavirus

The video discusses a business's approach to aligning its operations with its purpose, vision, mission, and values, focusing on community care. It explains the production process of hand sanitizer, highlighting the use of high-proof alcohol as the active ingredient. The business quickly scaled production from a few dozen bottles to over 1,000, with plans to reach 10,000, due to unexpected high demand.

What are the key components that define the business's approach?

What is the active ingredient mentioned in the production process?