How Presidential Campaigns Change

The video explores the evolution of American presidential campaigns, highlighting the shift from traditional campaigning to modern media-driven strategies. It discusses the role of William Henry Harrison in pioneering public campaigns, the impact of television on political image, and the concept of the permanent campaign. The narrative examines how these changes have shaped the current political landscape, emphasizing the focus on personality and media presence over policy.

Discuss the significance of image advertising in presidential campaigns.

How did the concept of the 'permanent campaign' evolve in American politics?

What impact did the Citizens United decision have on political campaigning?

What are the implications of focusing on a candidate's personality over their policies?