Is Sony Running Out of Options to Reverse Slump?

Is Sony Running Out of Options to Reverse Slump?

Assessment

Interactive Video

Business

University

Hard

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The video discusses Sony's financial challenges, particularly in the mobile phone sector, where it struggles to compete with major players like Apple and Samsung. Despite these issues, Sony's PlayStation and movie divisions remain strong. The CEO faces pressure to make tough decisions to turn the company around, similar to Panasonic's shift away from traditional electronics. The need for radical changes and potential job cuts is highlighted.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What tough decisions does CEO Kazuhira need to make to turn around Sony's situation?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does Sony's situation contrast with that of Panasonic?

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