Amazon Versus Apple: Who Wins in the Device Wars?

Amazon Versus Apple: Who Wins in the Device Wars?

Assessment

Interactive Video

Business, Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the sales trends of Apple's iPhones, comparing the iPhone 8 and iPhone 10, and highlights Apple's strategy of focusing on iOS and its ecosystem. It contrasts this with Amazon's approach of launching numerous products, including experiments like the Amazon Basics microwave, and their strategic focus on the grocery market. The discussion also covers the differences in how Apple and Amazon approach market dominance, with Apple focusing on luxury and Amazon on data collection and incremental growth.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the initial sales trends observed for the new iPhone compared to previous models?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker describe the demand for the iPhone 10 compared to the iPhone 8?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does Amazon's approach to product development differ from Apple's?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the kitchen devices in Amazon's strategy?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What potential market does the speaker identify as a trillion-dollar opportunity for Amazon?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker characterize Apple's brand compared to Amazon's?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

What does the speaker suggest about the future of Apple's market position?

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