The Story Behind the Mark on Maker's Mark Bourbon

The video explores the history and evolution of Samuel's bourbon, highlighting the transition from rough whiskey to refined bourbon. It discusses the symbolic burning of the original recipe, the influence of the founder's grandmother in design and branding, and the unique features of Makers Mark, including its distinctive red top and hand-dipped bottles. The introduction of the 46 process, which involves seared French oak staves, is also covered, along with preferred ways to enjoy bourbon.

What is the significance of the '46 process' in the bourbon-making?

What is the preferred way to drink bourbon according to the speaker?