How to Make Fashion Sustainable

The video discusses the shift from fast fashion to secondhand items, accelerated by the pandemic. It highlights the fashion industry's efforts in sustainability and circularity, with partnerships like Madewell and Macy's. Consumers, especially Gen Z, are driving this change, viewing brands with resale options as healthier. The resale market is competitive, with companies like Poshmark and The RealReal. Globally, regions like Europe and Japan show strong secondhand markets. The future sees resale as integral to fashion, with challenges in supply chain and logistics.

What are the expected global trends in the fashion resale market over the next few years?

What challenges does the fashion industry face in scaling resale and secondhand offerings?