How Anastasia Soare Cracked the Social Media Code

Anastasia Soare, CEO of Anastasia Beverly Hills, shares her journey from opening a salon to building a successful beauty brand. She discusses her innovative brow shaping technique and how she leveraged social media to expand her brand. Anastasia highlights her retail presence in major stores and her financial independence, emphasizing consumer support over private equity.

In what ways did Anastasia Soare innovate within the beauty industry?

What challenges did Anastasia Soare face when starting her business?