Snap Hopes to Convince Investors It's Worth $20 Billion

The transcript discusses SNAP's strategy to convince investors of its $20 billion valuation by emphasizing user engagement over user growth, differentiating itself from Facebook and Twitter. SNAP aims to monetize its existing user base, focusing on 'addicted users' who frequently use the app. The company plans to go public in the first quarter, with financials and risk factors to be disclosed in a public filing. SNAP's revenue projections and market comparisons highlight its ambitious valuation goals.

What is meant by the term 'addicted user' in the context of Snapchat's strategy?

What are the expected financial outcomes for Snapchat if it achieves a market value of $20 to $25 billion?