How Salesforce Is Growing Its EMEA Business

The video discusses the challenges of business growth in Europe, particularly in the context of Brexit and sluggish consumer demand. It highlights Salesforce's role in transforming customer relationships through digital solutions. The impact of GDPR on data privacy and business operations is explored, emphasizing the importance of trust. The video also addresses anticompetitive concerns related to major tech companies and the broader crisis of trust across industries. Finally, it covers Salesforce's innovation strategies and acquisitions to enhance customer relationship management.

What is the significance of trust in the context of Salesforce's business model?

How do companies need to adapt to meet the demands of customers in the digital age?