Sun Boosts Blackpool Tourism

The video discusses the shift in British travel trends due to economic factors, leading to increased local tourism. Blackpool, once a popular resort, faces economic challenges and is working to change its image by introducing new attractions like Madame Tussauds and Nickelodeon Land. The video contrasts Blackpool's efforts with Poole's tourism strategy, highlighting the importance of image and investment. A significant investment of £350 million is being made in Blackpool to revitalize its tourism industry and attract modern holidaymakers.

Compare Blackpool's tourism situation with that of Poole in Dorset.

What investments are being made in Blackpool's tourism industry?