Why Qutoutiao Decided to List in New York

Why Qutoutiao Decided to List in New York

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses a young Internet company's rapid growth and its decision to list in Hong Kong due to a suitable investor base. The company operates a technology-driven media model that aggregates content using algorithms to tailor user experiences. It addresses concerns about content quality and fake news by employing both AI and human editors. The decision to go public is driven by branding and credibility rather than immediate financial needs.

Read more

2 questions

Show all answers

1.

OPEN ENDED QUESTION

3 mins • 1 pt

Why does the company believe that being a public entity enhances its brand credibility?

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

3 mins • 1 pt

What role do human curators play in the content selection process for the platform?

Evaluate responses using AI:

OFF