Doorway Page

The video tutorial discusses the significance of web presence in marketing, introducing the concept of doorway pages. These pages are designed to boost search engine rankings by using specific keywords. The tutorial emphasizes the importance of ethical practices when creating doorway pages to avoid violating search engine policies. Overall, doorway pages can enhance web presence if used correctly.

What should marketers be cautious about when using doorway pages?

How can doorway pages contribute to increasing web presence?