What role do stores play in the distribution model mentioned in the text?
How Retailers Are Adding Experiences for the Customer

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2.
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What is the significance of experiential retail according to the text?
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3.
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How does the younger generation's shopping experience differ from previous generations?
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What changes are being made in stores like Tiffany's to enhance customer experience?
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5.
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In what ways are food and beverage being integrated into retail according to the text?
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