Bettman: NHL Setting New Revenue and Attendance Records

The transcript discusses the impact of the Canadian dollar's decline on revenue, highlighting growth across various platforms such as sponsorship, licensing, and media. It emphasizes digital and international growth, particularly through a partnership with MLB Advanced Media, which has become a significant revenue generator. The NHL's jersey deal with Adidas is also covered, focusing on design and fan engagement.

How has the Canadian dollar's value impacted revenue projections?

What factors contributed to the revenue increase mentioned in the text?

What role does digital media play in the growth of revenue according to the text?

What expectations are set for the World Cup event mentioned in the text?

What is the significance of the partnership with MLB Advanced Media?