Internationalization Strategy

Internationalization Strategy

Assessment

Interactive Video

Business

University

Hard

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

Explain the concept of a transnational strategy and how it differs from multi domestic and global strategies.

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways must a company adapt its product or service when implementing a multi domestic strategy?

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