What role did Derek Jeter play in the Nike brand's image during the steroid era?
How Derek Jeter Stacks Up to Other Star Athletes

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Business, Physical Ed
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1.
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2.
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How does the endorsement model for athletes appear to be changing according to the discussion?
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3.
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Why is Derek Jeter's endorsement income lower compared to athletes like Tiger Woods and LeBron James?
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4.
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What factors contribute to the success of an athlete's brand endorsements?
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5.
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Discuss the implications of the athleisure trend for companies like Nike.
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