What elements are commonly included in an infomercial?
Infomercial
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The video tutorial explains the role of infomercials in marketing. It describes infomercials as long-form video advertisements that resemble independent TV shows but are designed to promote products or services. Key components include product demonstrations and calls to action, urging viewers to purchase. The essence of an infomercial is to serve as an extended advertisement.
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OPEN ENDED QUESTION
3 mins • 1 pt
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2.
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What is meant by a 'call to action' in the context of an infomercial?
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