Now for a brand new campaign designed by Sky News to give young people a bigger voice in the issues that affect all our

The video discusses the low voter turnout among young people in general elections and explores how Sky News is creating new ways to engage them in politics. It highlights the importance of using the right language and social media to communicate with the younger generation. The Scottish referendum has sparked significant interest among students, contrasting with their general disinterest in Westminster politics. The video also examines the role of technology in political engagement and the potential for young people to influence democracy through voting.

What are some reasons young people feel disconnected from politicians?

How do young people believe social media could impact political engagement?

What changes in political interest did Blair experience after the referendum?

In what ways do young people feel they can influence the actions of MPs?

What is the main message Sky News Online aims to convey to the younger generation?