Japan Household Wealth at All-Time High: Bloomberg Brief

The video discusses the rise in household wealth in Japan, driven by property values and stocks. It then shifts focus to the US, highlighting the Conference Board's leading index release and the excitement surrounding the iPhone launch, with long lines and McDonald's offering free breakfast to those waiting. The video concludes with a description of the Apple Store's location in New York City and the extensive line of customers.

What promotional strategy did McDonald's use during the iPhone launch?

Describe the scene at the Apple Store as mentioned in the text.