Fighting Social Inequality Through Diverse Advertising

The video discusses Unilever's journey as a purpose-driven company, focusing on social inequality and the power of brands to shape the future. It highlights societal changes, consumer expectations, and the company's initiatives like the Unstereotype program and the CROWN Act. The video also covers the challenges faced, strategic approaches, and the impact of purpose-driven brands on growth, emphasizing the importance of cultural evolution and transparency.

What role does consumer expectation play in Unilever's marketing strategies?

Explain how Unilever's approach to advertising has evolved over the years.

What is the relationship between purposeful brands and business growth according to the text?

In what ways does Unilever ensure that its marketing messages align with its corporate values?