Orthodontists Skeptical About Removable, Clear Teeth Aligners

The video discusses the rise of clear aligners like Invisalign, which offer a modern alternative to traditional metal braces. Invisalign dominates the market but faces competition from companies like Smile Direct Club, which offer cheaper alternatives by cutting out the orthodontist. Despite losing patents, Invisalign has invested in competitors, indicating strategic adaptation. The clear aligner market is growing rapidly, especially among adults, while metal braces remain popular for children. The video concludes with insights into the future of dental technology and market dynamics.

How does Smile Direct Club's pricing compare to Invisalign?

What recent changes have affected the patent situation for Invisalign?