Twitter Tops 3Q Revenue Projection as Monthly Users Decline

The video discusses Twitter's recent performance, highlighting that while revenues and earnings exceeded expectations, the monthly active users fell short of estimates. The challenges of increasing user engagement and growing the user base are emphasized, especially in comparison to competitors like Facebook and Instagram. The importance of monetization and advertising strategies is also discussed, with a focus on how Twitter can improve its user metrics to remain competitive in the digital advertising space.

What is the significance of monetizing users for Twitter?

What user number does the speaker suggest Twitter should aim for?