The NBA's Listening to Fans & Cranking Things Up Overseas

The transcript discusses the globalization of the NBA, highlighting its international ownership and partnerships. It shares a personal story of inspiration from the 1969 moon landing, leading to a pursuit of science and technology. The potential for Chinese ownership in the NBA is explored, with mentions of Yao Ming's interest. The NBA's global market strategies, including partnerships with Chinese brands, are discussed. Finally, the possibility of NBA expansion to Europe and India is considered, emphasizing the league's growing international presence.

What are the potential benefits of selling ads on jerseys for Chinese brands according to the speaker?

What is the speaker's perspective on basketball's popularity compared to cricket in India?